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November 2017
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About us


Online fly fishing shop - Stock in storeWelcome to the Urban Fly Fishers online fly fishing shop.

If you don’t like doing business through the online fly fishing shop, you can still visit the actual shop located in Weltevredenpark Johannesburg, known as the best coffee shop for many fisherman. From beginners to experts, salt or fresh water fly fishing, we exist to get you fly fishing.

Click Here to visit our online fly fishing shop products page, and purchase your fly fishing gear online. If your area is not listed in the store, just choose the option to pick up from store and contact us to arrange delivery for you. As we are still in the process of loading all our products to the store please contact us if you do not find what you are looking for, we might just have it in store.

Our online fly fishing shop has a wide selection of fly fishing rods for sale, brands like: TFO, Vision, Stealth, Sonik, Orvis and Xplorer. We have all the products in store if you would like to have a look at them before purchase. 

Our fly fishing reels for sale include brands like: Shilton, Vision, Xplorer, Stealth, Sonik. Come and see our Shilton reel collection, and test them out at the dam next to the shop.

We also stock a wide selection of fly fishing line, floating intermediate and sinking. Some of the fly line brands are: Vision, Cortland, Rio, Airflo, Stealth and Xplorer.
For the fly tiers we have fly tying evenings, with some of the best tiers in the country giving classes every Tuesday. Click Here for more information

We have the following fly tying equipment for sale: Waspi, Bluewater Flies, Whiting, Terra, Loon Products, Dr Slick, Xplorer, hareline, Flahabou, just add H20, SF Flash Blend, Steve Farr`s, Prism, Veniard, Anglers Image, Griffin, Metz, MP Fly tying tools, Marc Petitean, Lighting strike and scientific anglers.
We also have a wide selection of: Salt water flies, Tigerfish flies, bass flies, trout flies, yellow fish flies, carp flies, dry flies, wet flies, salmon flies and if you can’t find exactly what you are looking for we can get you some custom tied flies. You can also get the Flypad system from Thinkfish for storing your files. If you don’t see any of these in the online fly fishing shop, please contact us and we will gladly get you sorted.

We have a selection of fishing waders and wading boots for sale, and even stock Goat Head Sole Spikes, Mclean Nets , thingamabobber , Windmill Lighters, Saligra Pliers, HeadMop Sports Scarf and Columbia clothing to complete our your fishing requirements.

We also have a wide range of South African orientated fly fishing dvd`s and Fly fishing books for sale.
What we don’t have in shop we can always order. We constantly have various clinics, such as: casting, fly tying, species on fly such as: Trout, carp, yellow fish, barbel, Bass and Kurper  for new members of the fly fishing family.

Fly fishing advice and reports are free and we are here because we share your passion for fly fishing.

We are always looking to improve our online fly fishing shop, and welcome your input.

What is fly-fishing ?

From Wikipedia, the free encyclopedia
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Fly fishing in a river

Fly fishing is an angling method in which an artificial “fly” is used to catch fish. The fly is cast using a fly rod, reel, and specialized weighted line. Casting a nearly weightless fly or “lure” requires casting techniques significantly different from other forms of casting. Fly fishermen use hand tied flies that resemble natural invertebrates or other food organisms, or “lures” to provoke the fish to strike.

Fly fishing can be done in fresh or salt water. North Americans usually distinguish freshwater fishing between cold-water species (trout, salmon, steelhead) and warm-water species, notably bass. In Britain, where natural water temperatures vary less, the distinction is between game fishing for trout or salmon and coarse fishing for other species. Techniques for fly fishing also differ with habitat (lakes and ponds, small streams, large rivers, bays and estuarys, and open ocean.)

Author Izaak Walton called fly fishing “The Contemplative Man’s Recreation”.

Most important for me is that it is A Hobby that Spans Generations
If you are looking for a way to spend more quality time with all of the members of your family, fly fishing could be the answer. Forge a close relationship with your loved ones while becoming healthier, happier, and more relaxed. It’s a win-win situation for everyone involved.

How the Sport of Fly Fishing Can Bring Your Family Closer Together

In today’s hectic world, it can be difficult for grandparents to find an activity that lets you spend time with the different generations of your family. The kids are busy with work and the grandkids spend their time watching television and banging away at the controllers of their game consoles. Even if they participate in more active hobbies, it is difficult for grandparents to keep up when playing football or volleyball. It is easy to feel like your family is growing apart – which is exactly why fly fishing is so important.

Fly Fishing – A Sport Your Whole Family Will Love
Fly fishing is a sport that rewards patience, knowledge, and craftiness over physical prowess.

it is ideal for any family member, from the oldest to the youngest, to participate. At the same time, it is as competitive and challenging as any other sport; instead of trying to beat one another, your family will be working together to pit their wits and skills against those of the fish. Attracting, battling, and then landing a beautiful fish is a rush that none of your family members will soon forget.

Many times, our choice of activities is segregated not only by age, but also by gender. At first glance, this could seem to be the case for fishing as well. Fly fishing in the past was often considered a sport for men, but more and more women today are discovering the joy that this pastime has to offer. The fish couldn’t care less whether you are a man or a woman, young or old, making this truly the ideal sport for every member of your family.

Put Your Cares behind You on the Water
When you and your family go fly fishing, you enter another world – a world where the pressures of school, of work, of places to go and people to see, simply fade away. In the beautiful surroundings of a pristine forest, rushing river, or glassy lake, you and your family can truly relax and set aside your daily cares in order to simply have fun together.

Children love exploring the outdoors and seeing the beauty of nature close at hand. Adults are reminded of what a care-free day feels like, feeling the tension inside of them unwind and release its hold. While fly fishing, each member of your family is free to laugh, to play, to simply have fun while enjoying each other’s company. It’s no wonder that it can bind families more closely together.